2019 legislative election
Year
2019Roles
- Concept
- Development
- UX
Topics
- Interactive
- Video
For
PÚBLICOOur main project for the 2019 Portuguese legislative election was a collection of short interviews on nine different subjects, with the leaders of the main political parties.
Inspired by the story format (as seen on Instagram, Facebook, Snapchat, etc.), we created a truly mobile-first experience, using patterns most users are already familiar with on those social networks: users could tap the right side of the video to skip a leader or question — and tap and hold to pause the video. The experience was similar on desktop devices, without sacrificing the video quality (videos were shown on a landscape format).
As part of the election cover, we also designed and built an interactive map with the different campaign trails — and a personalised tool to navigate the different parties' proposals (users could input some personal information — age, income, etc. — and only the most relevant proposals were shown).